Problems with Your Strategy? Then Map It!

by Karen Keller, Ph.D.

 

The best strategies are well mapped out.

Map your strategy to get the best results

In any business, whether it’s your very own small business or start up, or you’re a member of a very large corporation, it’s always important to have strategies. Of course, we all have some form of strategy to get ahead or to impress your peers or management, but sometimes in can get knocked a little off course. So what do you do when your strategy doesn’t seem to be working the way you think it should? You need to take the time and find the right direction you want to be heading. 

Of course, when you’re charting new territory, you need all of the instruments to find your way, right? You’ll need a map, a compass and landmarks along the way. 

Strategic Map

How will you know where you’re going if you don’t have a map to guide you? A strategic map will let you know where you’re going and where you want to be. You can even make a separate map to avoid any of the uncertainty that you might be expecting to really guide you through everything. You know where you are and you know where you want to be, so make a map with all of the steps you’ll have to pass before you can make it to your final destination. 

Compass

You’re going to need something to help you keep your bearings while you walk along the path that your map will take you. I can say, for one, that staying organized will help keep your mind uncluttered so you can focus on your more important goals. Also having a mentor or peer to help keep you in check can really help to maintain the focus on the path laid out before you.  

Landmarks

How will you know if you’re on the right path if you don’t pass a few landmarks on the way? You know what these landmarks look like to you, whether they’re a pay raise or a promotion. You should know what they look like and when to expect them so that you’ll know you’re that much closer to reaching the end goal on your map. 

I find it’s really helpful to physically map out my strategies. Of course, you don’t need to draw a literal map, but setting mini goals to reach your final strategic outcome is incredibly helpful to help keep your job aspirations clear.

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