Tips on Designing Websites for Women: the WordPress Advantage

by Karen Keller, Ph.D.

websites for women

Designing websites for women? We LOVE WordPress!

Websites for women…we’re tech-savvy, busy and need websites that are easy to navigate. When I redesigned this very site, I sat down and though about a few key things:

  • Fast and Friendly: How can I help my clients and readers find things and find them fast?
  • Branding: I wanted simple. How could I be “me” while still bringing some style to a simple website?
  • Marketing: How could I share everything I have to offer and do so without looking spammy (or one of those websites we all hate)?

Since my audience is primarily women, I had to think about all of those websites for women that I loved to visit and how I could emulate what they’d done so well on my own site.

Part of the answer to suit my needs came from using WordPress. If you’re not familiar with WordPress as a website building tool, I know just enough to be dangerous. What I CAN tell you is that once my designer built the look and feel, the rest was up to me. I could say what went on the sides of the page, how my blog posts look – everything! So, since I fell in love with WordPress so much, here are three posts by other people you can use to see if WordPress might be the right tool to build your next website. I’ll tell you – it makes running a website AND running a business more fun!

Why Use WordPress to Power Your Small Business Website?

7 Reasons to Use WordPress to Build Your Business Website

10 SEO Benefits Of WordPress – How WordPress Can Help You With SEO (something we don’t think about enough!)

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