What are you investing in your business emotionally?
We’re getting quite a bit of mileage out of the list we made over a week ago, aren’t we? If you happened to miss the first three installments of my “The Best Business Investment You Can Make” series, here’s the links so you can find them with ease:
Now, today we’re digging into our emotional investments in our business model. WE can’t help it but to be emotionally invested in our businesses. If we aren’t, well…we should get out there and find something else to to already! Our emotional investment in our business is what allows us to tap into our intellectual investment and use it to its highest potential.
On that list we made last week, I asked you to fill it with how you feel about your business. When things go right, when things go wrong…we feel something, right? So you highlighted that list, and those highlights represent everything you wanted MORE of in your business. Things you wanted to feel MORE. More frequently, more intensely. Have a look at those highlighted items.
I’ll bet you they’re all pretty wonderful things, aren’t they? Of course they are. Nobody wants to feel more fear or insecurity when it comes to pursuing their passion! Highlighting those good things puts you in the right mindset to create more of them. When we preoccupy ourselves by focusing on all the things that weigh our minds down in business, we don’t give ourselves room to prosper. We take all of the energy that could be used to generate more of that good stuff and simply…waste it. We waste it worrying and complaining. There’s nothing good about either one.
To maximize your emotional investment in your business, you need to focus on the upside. Sure, stuff happens. It always will. But when you focus on what you want more of, it’ll come. It’ll make next Tuesday’s discussion about your financial investment even easier since you’ll put in motion a plan.
The plan, you ask? Well, today, you’re going to make a list of all the highlighted things you want more of in your business. Then, you’re going to put them in an envelope and hang them on your refrigerator. We spend a lot of time in front of the fridge, so you’ll have to see that envelope of goodness every time you grab a drink or snack. We should remind ourselves of the good things more often!
Have a great weekend and we’ll see you next Tuesday for Step 5!
